Press Releases
Press Releases launches new equity release brand launches new equity release brand, the market leader in the specialist large mortgage market, has launched a new brand,

Equity release mortgages, often called lifetime mortgages, can be hard to find on the high street, especially large ones, and borrowers usually need the help of a specialist broker. has recently helped clients get lifetime mortgages of up to £3.8 million.

The move is part of the company’s strategy to grow its range of products and services.

Evidence shows that equity release is becoming popular with those who want to clear debts, enjoy a more comfortable retirement, or give their loved ones an early inheritance. There are nearly a million homeowners in the UK with interest-only mortgages, and no means of paying off the money they owe.

Paul Welch, the founder and chief executive officer of, commented: “The average yearly retirement income has dropped 15% since 2008 – it’s now just £15,800, although house prices have gone up considerably in the past decade. It’s no wonder people are turning to equity release to unlock the cash tied up in their most valuable asset.”


Notes for Editors

Contact – 020 3824 0904

Email –

About is a market leader in the UK mortgage industry and the UK’s first mortgage broker to specialise in arranging mortgages above £500,000.

Founded by Paul Welch in 2006, is at the forefront of the industry as a result of providing innovative funding solutions, mortgage advice and access to sources of capital not generally available, consistently handling enquiries above £2 billion for each of the past three years.

Its experienced, award-winning team of UK financial services professionals continuously go the extra mile, creating bespoke solutions specifically to the needs of its clients.

Having built up an unprecedented global network of 84 finance providers to date, uses this expertise to strengthen partnerships between financial services companies and high net worth individuals, all underpinned by absolute discretion and integrity., a trading style of Ltd are a lifetime mortgage specialist and do not advise on or arrange home reversion schemes. To understand the features and risks of a lifetime mortgage, ask for a personalised illustration. Ltd of 12 Pepper Street, London, E14 9RP is authorised and regulated by the Financial Conduct Authority. Registered in England and Wales No: 5070990. Registered Address: Bridge House, London Bridge, London, SE1 9QR.

A typical fee of 1.17% of the mortgage amount is payable.


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